Panel Session 7: 17:00 - 17:45

Communication in the VUCA World: Preparing for the unpredictability

Mr. Saurabh Uboweja

Founder & Managing Partner at BOD Consulting, India

Mr. Saurabh Uboweja (Founder & Managing Partner at BOD Consulting, India)

Saurabh is an international award-winning management consultant and adjunct faculty at leading b-schools in India and Europe where he teaches Digital Entrepreneurship, Strategic Brand Management, and Leadership. As Managing Partner at BOD Consulting, he works with clients on building their growth roadmap and vision, unlocking value creation, organization transformation, and driving internal & external stakeholder engagement.

Assoc. Prof. Dr. Moniza Waheed

Communication Officer to the Minister of Higher Education

Assoc. Prof. Dr. Moniza Waheed (Communication Officer to the Minister of Higher Education)

Moniza Waheed obtained her PhD in Political Communication from the University of Amsterdam in 2013. She graduated from Western Illinois University with an M. A. in Communication in 2008 and from Universiti Putra Malaysia (UPM) with a Bachelor’s degree in Communication in 2004.

As an academic member of UPM, she has authored and co-authored over 40 publications. She also served as a reviewer for several renowned journals such as Political Communication, the International Journal of Press Politics, and the International Journal of Public Opinion Research. Over the years, Moniza has presented more than 30 academic papers based on her research ideas and findings at conferences around the world. Her involvement in academia has won her 17 local and international awards, with the most recent being UPM’s Vice Chancellor’s Fellowship Teaching Award: Junior Category in the Social Sciences and Humanities for the year 2020.

She is an active member of the Fulbright Alumni Association of Malaysia where she holds the position of Honorary Secretary. Moniza trained in speechwriting at Bursa Malaysia and the United Nations Headquarters in New York City. At present, Moniza is attached to the Ministry of Higher Education Malaysia as a Communication Officer to the Minister.

Dr. Diyana Nawar Kasimon

Senior Lecturer, Department of Communication, Faculty of Modern Languages and Communication, Universiti Putra Malaysia

Dr. Diyana Nawar Kasimon (Senior Lecturer, Department of Communication, Faculty of Modern Languages and Communication, Universiti Putra Malaysia)

Diyana Kasimon is an experienced and passionate media and communication researcher and educator. She is currently a senior lecturer at the Department of Communication, Faculty of Modern Languages and Communication, Universiti Putra Malaysia. She received her PhD from the University of Leicester where her research focused mainly in government strategic communication in nation-building.

She began her career as a research writer before joining corporate sector as a communication specialist. In between her busy schedule, she did some freelance work as a copywriter and emcee. 

She enjoys sharing her work with public and has an extensive experience presenting to expert and non-expert audience with diverse background locally and internationally, speaking in multiple countries and giving talks in various settings, both formal and non-formal.

Presently, she is the Deputy Director for UPM-UNICEF Health C4D Programme and also a guest writer or penulis tamu for Ministry of Higher Education (MOHE).

Nuno Bacharel

EU Communications and Storytelling Expert

Nuno Bacharel (EU Communications and Storytelling Expert)

Nuno is a seasoned communications professional with 14 years of international experience in Public Relations and EU Affairs leading high-impact Communications projects and manage multiple Social Media channels and campaigns.

Passionate about translating ideas into strategic communications solutions, he is a digital native speaker and a versatile content creator with an eye for strong and effective visuals and a passion for storytelling.

Adilla Azam

Brand Strategy and Creative Consultant

Moderator: Adilla Azam (Brand Strategy and Creative Consultant)

Adilla Azam is the Brand Director of The Sephians, a boutique brand consultancy specialising in brand development, strategy, and communications. Over the years, she has worked with a myriad of brands from a SAAS start-up geared on reimagining talent management to an innovative, sustainable-focused Oil&Gas service provider, and a pathbreaking company revolutionising consumer relationship with healthy lifestyle through convenient food.

Before embarking on her brand journey, Adilla served as a journalist and producer to the country’s most reputable brands in media such as The New Straits Times and Astro Awani. Her unique blend of experience as a truth-seeking journalist, a bi-lingual presenter, a lyrical copywriter, and versatile strategist made her a multi-faceted and adaptable brand and communications specialist in an ever-changing, fast moving world.